Afterpay where you wouldn’t believe

To launch Afterpay’s new unexpected brand platform we needed a new unexpected spokesperson to tell people about all the places they can now use Afterpay. We needed someone interesting and erudite. Someone dynamic and surprising. An entrepreneurial business legend…
And we got this guy…

 

Directed by Vedran Rupik

 

Retail Films

OOH

Photographed by Mat Baker

 
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Afterpay / AO